ONU
PAIN CLINIC
Space
Branding
d
2022
Eulgiro-4ga, Seoul, Korea
Project at Iksundada Trend Lab
with Jihey Kim/BX design
and TG Association/Zone plan
CREDIT
Role: Spatial design, Project
and Content managent
Client: ONU Pain Clinic
Eulgiro-4ga, Seoul, Korea
Project at Iksundada Trend Lab
with Jihey Kim/BX design
and TG Association/Zone plan
CREDIT
Role: Spatial design, Project
and Content managent
Client: ONU Pain Clinic
The objective of the project ‘ONU Pain Clinic’ was to provide patients
with a comforting atmosphere to aid in their healing process.
To differentiate the clinic from conventional clinical spaces, a deliberate selection of colors and strategic lighting plan were employed throughout the space.
The design process began with establishing a strong brand identity to achieve a cohesive atmosphere throughout both the spatial and brand experience design Incorporating materials with varying textures was necessary to improve the spatial quality and offset a monotonous color scheme. However, practicality and adherence to medical usage standards were also taken into account during the selection process.
To differentiate the clinic from conventional clinical spaces, a deliberate selection of colors and strategic lighting plan were employed throughout the space.
The design process began with establishing a strong brand identity to achieve a cohesive atmosphere throughout both the spatial and brand experience design Incorporating materials with varying textures was necessary to improve the spatial quality and offset a monotonous color scheme. However, practicality and adherence to medical usage standards were also taken into account during the selection process.
